Blog investigations not all dog's dinner
If you haven’t got the message yet, it is this: we are working within a networked publishing environment. Readers can unite, organisations can communicate directly with citizens, and we’re not dealing with lone whistleblowers any more – but with full-blown orchestras.
Now I’m not peddling that old cliché that “everyone is a journalist” – but rather arguing that the process of journalism itself is increasingly open to deconstruction: the tools of researching, recording, publishing and distribution can now be broken up and distributed between teams of organised readers.
A combination of “accidental bloggers” and readers mobilised to fill the gap. The Food and Drug Administration had been reporting fewer than 20 affected pets – bloggers managed to collate information on 5,000 cats and dogs that had been killed by the contaminated food.
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